Logitech changes the game with new Creator solutions, Blue Sona XLR microphone and Litra Beam desk lamp


LAUSANNE, Switzerland & NEWARK, California–(BUSINESS WIRE)–Logitech for Creatorsa brand extension of Logitech® (SIX: LOGN) (NASDAQ: LOGI) dedicated to empowering all creators to pursue their passions, unveils two new solutions for achieving professional-level streaming and creation. Sona Blue Logitech is an active dynamic XLR microphone featuring ClearAmp technology that delivers a superior studio quality sound experience. Logitech Litra Beam is a premium streaming desk key light with TrueSoft technology to shape and direct light for professional lighting effects. Both solutions give creators access in whole new ways.

Capture broadcast-quality sound with Blue Sona’s active dynamic XLR microphone

Blue Sona reinvents the traditional broadcast mic for today’s streamers and creators. Taking Blue Microphones’ legendary audio quality to the next level, Blue Sona combines cutting-edge technology and a purpose-built design for professional-level game streaming, podcasting and video content.

“Blue Sona was built specifically for creators,” said Soren Pedersen, senior product manager for Logitech For Creators. “From its built-in preamp to its sleek camera-ready design, Blue Sona is unlike any other XLR mic on the market.

Blue Sona incorporates ClearAmp technology, a key innovation that streamlines the XLR experience by delivering strong +25dB gain boost – no external mic amplifier required. Other advanced features include a dual-diaphragm capsule and supercardioid polar pattern, which focus on the voice while taming the environment by rejecting unwanted vibrations, key clicks and background noise. This pro-level performance boasts a design built for creators with a 290-degree swivel stand.1 for complete freedom of mic placement in any desk setup.

An XLR connection easily integrates with audio interfaces and external mixers to fine-tune the sound. Sleek and versatile, Blue Sona is available in Graphite and Off-White color options and features interchangeable Red and Graphite windshields for camera-ready performance.

Form and direct light with Litra Beam, premium streaming desktop key.

Litra Beam allows creators to use light to control the appearance of their content in new ways. An innovative beam design with a three-way adjustable desk stand with height, tilt, and rotation provides endless positioning flexibility to shape and direct light. Control content and easily create mood and tone by placing and adjusting one or more Litra Beams in your setup to achieve a range of professional lighting techniques including Front, Split, Butterfly and Rembrandt.

“Digital content is increasingly looking like cinematography,” said Arnaud Perret-Gentil, Senior Global Product Manager for Logitech For Creators. “We designed Litra Beam to do more than just provide balanced LED light, but to allow streamers and desktop creators to shape and direct that light to control the mood and expression of their content.

Before or during the stream, streamers and creators can fine-tune their lighting with Litra Beam. Buttons on the rear of the unit allow quick access to five brightness settings and five color temperature settings (warm candlelight to cool blue), as well as continuous, stepless adjustment across the range, from 2700K to 6500K. For even more control and convenience, Logitech also offers the HUB Logitech G desktop application, which allows greater flexibility in adjusting brightness in percentage and color temperature in Kelvin, controlling one or more Litra Beams, as well as managing lighting presets. G HUB gives creators complete control over their Logitech streaming gear, including Litra Glow, Blue Yeti and StreamCam mics, and Logitech G gaming gear in a single desktop app.

Litra Beam solves common challenges for today’s streamers and creators looking to improve their content. Exclusive TrueSoft technology delivers balanced, full-spectrum LED light with cinematic color accuracy for a natural, radiant look on all skin tones. Its frameless diffuser casts a wide light to eliminate harsh shadows and is certified safe for all-day streaming, passing even the strictest UL testing guidelines.2. Plus, its slim, modern design with USB and AC outlet compatibility3 goes where other lights can’t, making it easier than ever to achieve professional lighting effects in unique spaces and configurations.

What the creators say:

“I’ve used a Blue pickup for years, and the Blue Sona is my absolute favorite. – Dr LupoYouTube player and content creator

“I really like the sound of this microphone…competing against some of those other super high end dynamic microphones.”- Harris HellerYouTube player and record label owner

“Blue Sona not only looks great in my studio, it’s also possibly the best performing, most accurate and user-friendly mic I’ve ever used for content creation. – Florent GarciaMusician and storyteller

“Lighting is very important – it can distort a person’s face… Litra Beam is very flexible and allows me to adapt to where I will look best. – XChocoBarstwitch game creator

“Especially if you are doing makeup, having a soft light is what everyone is looking for. – Alexis FlemingYouTube beauty and makeup SFX creator

Price and availability

sona blue (349.99 USD or 349 €) and Litra beam (US$99.99 or €119) is available starting September 21, 2022, PT in the US, Canada and select European countries at logitech.com and major retailers. For more information, please visit sona blue and Litra beam.

About Logitech for Creators

Logitech For Creators is a brand extension of Logitech that helps all creators pursue their passions by unleashing their extraordinary potential and ability to shape culture. From solutions spanning lighting, microphones, cameras and software to platforms that champion community and change, we put creators at the heart of everything we do. Logitech For Creators brings together Blue Microphones, Mevo and Streamlabs, brands that have always served creators with their tools.

Founded in 1981 and based in Lausanne, Switzerland, Logitech International is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and the Nasdaq Global Select Market (LOGI). Find Logitech for Creators at www.logitech.com/creatorsthe corporate blogWhere @LogitechC.

Logitech and other Logitech marks are trademarks or registered trademarks of Logitech Europe SA and/or its subsidiaries in the United States and other countries. All other trademarks are the property of their respective owners. For more information about Logitech and its products, visit the company’s website at www.logitech.com.


1compass arm sold separately

2UL verified no photobiological hazard at 12 hour exposure https://verify.ul.com/search

3Standard USB wall outlet sold separately, 10W or better is recommended for best performance.


Comments are closed.